Category Archive for: ‘Marketing and advertising’

Can a business stop an ex-employee from listing it as a former employer on LinkedIn?

And yes, this is a serious question.

Read More
Partner:

ACCC grants interim authorisation of Medicines Australia’s Code of Conduct

In October this year we posted on the ACCC’s draft determination on the new edition 18 of Medicines Australia’s Code of Conduct (see more here). As readers of our blog might recall, the ACCC indicated that it would not grant approval to the new edition of the Code unless certain amendments were made to increase transparency regarding gifts and benefits …

Read More

What’s in a name? Saks v “Snaks” trade mark dispute

 (Unfortunately, not for human consumption. Some of the treats available from “Snaks 5th Avenchew”.) They say dogs are (wo)man’s best friend, but apparently the team over at Saks 5th Avenue missed the memo. The luxury U.S. department store had a less than friendly reaction to discovering a small online business retailing specialty canine and equine treats under the name “Snaks …

Read More
Partner:

“HOW” does matter – ethics company sues yoghurt

Imagine this: you’re a best-selling author and CEO. You’ve spent years building your brand, working hard to distil it down to one word, “HOW”, which you’ve registered as a trade mark. You host a meeting with a prospective client, an advertising agency, during which you discuss “HOW” and its meaning. A few months go by, and a certain yoghurt company …

Read More
Partner:

ACCC imposes strict transparency provisions on updated Medicines Australia Code of Conduct

Roll-out of a new edition of Medicines Australia’s Code of Conduct has struck a roadblock, with the ACCC requesting that Medicines Australia amend the Code to include additional transparency requirements.  The ACCC released a draft determination on 17 October indicating that it will not grant approval of the new edition of the Code unless those amendments are made.  The proposed …

Read More

Should we #RenameISIS? When trade marks attack

“What’s in a name? That which we call a rose. By any other name would smell as sweet.” – Shakespeare What if roses, instead of being called “roses”, were called “stink bells”?  Would they smell as sweet?  What if they were called “crapweed” or “stench blossoms”, as Bart Simpson famously suggested? What about if they were called “ISIS”? Unfortunately, this …

Read More
Partner:

CANARY WHARF trade mark rejected for being 30 years too late! Protect your valuable property names as trade marks at conception

Branded real estate in the industrial, commercial and residential markets is big business. The brand adopted can influence perception and price. It is no surprise then that developers are increasingly taking steps to protect these brands by registering them as trade marks. We recently discussed some legal developments for these kinds of brands (including shopping centres) here. An even more …

Read More
Partner:

Negotiating the perils and pitfalls of corporate social media: a lesson from Madden v Seafolly

Online social media is now widely acknowledged as the new frontier of corporate communications.  Indeed, nearly 80 per cent of large companies now use social media to connect with their customers.  Having an online presence has become effectively mandatory, but with that comes a range of risks, including in relation to potentially misleading or defamatory statements. The recent decision in …

Read More
Partner:

Page 3 of 18«12345»10...Last »