On Tuesday, the ACCC released best practice guidelines about online reviews for businesses and review platforms. The Guidelines provide detailed practical examples, making clear the types of conduct the ACCC views as potentially misleading. It should be considered by any companies which host online reviews on their own sites, or rely on customer testimonials or reviews, whether on their own sites, on third party review sites or on social media.
One of our editors, Samantha
McHugh, has written a post about this on our sister blog In Competition. Check it out here.